To celebrate AnOther Magazine's 10th anniversary, 10 leading fashion designers sketched a fantasy birthday cake. Curated by Jefferson Hack and artist, food stylist and cookery writer Annie Nichols, the designers' wildest imaginings have been paired
To celebrate AnOther Magazine's 10th anniversary, 10 leading fashion designers sketched a fantasy birthday cake. Curated by Jefferson Hack and artist, food stylist and cookery writer Annie Nichols, the designers' wildest imaginings have been paired with the world's best cake makers to create the most delicious coming together of fashion and food ever seen. Ahead of their unveiling in Selfridge's Wonder Room Concept Store Lab from Tuesday 15 February, AnOther is proud to reveal the 10 spectacular designs over the next few days, kicking off with Karl Lagerfled, Gareth Pugh and Gucci.
When AnOther invited Karl Lagerfeld at Chanel to participate in the project, Karl responded with a personalised birthday card for Jefferson, featuring one of his watercolour illustrations of his cake design and the message: "Ten candles, lace and sugar. AnOther Magazine as a temple of modernity. Happy Birthday". A fellow German and creator of exquisite wedding cakes, Peggy Porschen was chosen to realise Karl's design. The cake is two-tiers and features sugar lace and ten candles which Peggy is making edible.
Gareth Pugh's design, on the other hand, is in keeping with his graphic, dark aesthetic, “a simple cube shape with the pattern tiled onto the surface. The triangles forming the design should be in relief and the gaps should be sunken – very crisp and sharp. Something around 6" square would be a nice size". Chocolatier Paul Wayne Gregory is the perfect match: he creates sculpted chocolate works and constantly pushes the boundaries of his craft. Gregory is using sumptuous dark chocolate to recreate the 'quilted fabric' of the cake.
A much larger design comes courtesy of Italian fashion house and leather goods label Gucci, who chose to feature a pile of their iconic leather luggage. Multi-talented confectioner Andrew Stellitano, is the perfect cake maker for the job – his background is in graphic design and he possesses the precision required for recreating multiple versions of the Gucci logo. The cake is life-size and Stellantono is using two items of luggage and a hangbag specially shipped to his studio by Gucci. The ingredients include a bakery selection (doughnuts, cupcakes etc), gold candles, pink marshmallows with green/red/green web, liquorice strips, strawberry marshmallow, caramel fringes, pink meringue, silver icing, chocolate logo on biscuit, Christmas hard candy mint stick, cream, dark chocolate, Gucci diamante pattern icing, silver sugar praline, milk chocolate, lollipop and biscuit.
