AnOther Digital Limited Edition: The Advert

This is the AnOther Digital Limited Edition, the world’s first high-definition moving magazine cover, starring Rihanna. In an extraordinary collision of fashion, film and technology, AnOther Magazine, Jefferson Hack, Alexander McQueen and PCH have blurred the line between print and digital to create an entirely new object.

In this informative film, shot by George Harvey, we take you through the dimensions and functions of a revolutionary piece of publishing history, from the moving cover of Rihanna shot by Inez and Vinoodh to the exclusive soundtrack compiled by John Gosling. 

Blending past, present and future, could this be a window into the future of magazines?

The AnOther Digital Limited Edition is available to buy here. 

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